AliExpress is owned by Alibaba Group, an e-commerce store founded by Jack Ma in 1999. It is among the leading e-commerce stores worldwide. You can start dropshipping on AliExpress and make a living from it. Dropshipping allows you to sell your own products, set their prices and market them. It is a great way to start an online business and thrive in entrepreneurship. Starting a dropshipping business is a lucrative business idea and this is how you can go about it.
What is Dropshipping Business and how it Works?
Dropshipping is a business you run online and you do not need to hold any stock. You sell products while they are at the suppliers’ warehouse. The wholesaler ships the goods directly to the customers. This makes the business cheap since you do not have to worry about rent expenses to hold inventory. The business usually involves three parties, the manufacturer or the supplier, you who is the retailer and the customer.
The role of the supplier is to create products for the customer. Your work as the retailer is to market the products using your website or online store. You can sell the products under your own brand. You set the prices of the commodities and cater to the shipping costs. Note that the supplier will charge you for the goods at a whole price. You can set a retail price for the products.
To start dropshipping on AliExpress, you need to take the following steps.
Identify a Product Niche
You need to decide the product you want to be selling in your store. Most of the entrepreneurs that have made it in the dropshipping business have specialized in a product niche. You need to find a product you will be selling and make a brand out of it. Choose a niche you have an interest in and one you know very well. Make sure to also consider the competition for that niche. Avoid choosing products niches that have high competition.
Business Areas in AliExpress
The following are some business areas by AliExpress you need to be aware of:
- AliExpress. Can be used by consumers around the world to make purchases from manufacturers.
- Alipay. It is a safe and secure way for customers to make payments to retailers and suppliers.
- AliExpress Cloud. Provides cloud computing services that can be used in the online business.
- Taobao. It is used to display and sell services and products to customers around the world.
- Ali Mama. It is an excellent platform for selling and buying mobile marketing and PC services.
Read more: How to start dropshipping business on eBay.
Find a Supplier
The other thing you need is to get a reliable supplier. There are many suppliers on AliExpress. The supplier you will select will determine the success of your dropshipping business. Before deciding on a particular supplier, make sure to go through their ratings and reviews. Good ratings are an indication that the retailer has proven to be reliable to other drop shippers.
A good supplier will ensure timely delivery of products, efficient communication and avail high-quality products. Therefore, by all means, you cannot afford to use an unreliable supplier.
Get a Website
You need a website to promote your products. Get a domain name that matches your product niche. Set up a website and ensure you have an attractive website theme. If you do not have the skills to set up a dropshipping website, you can order a custom made website from dropshipping experts. Alternatively, you can set up an online store on Shopify.
Read also: How to start blogging and make money.
Write Product Descriptions
You need to provide your customers with information about products in your store. Do not oversell a product. Make sure to write honest product information. You can write the product descriptions yourself or you can hire an expert to write in on your behalf. Most sales in dropshipping business are influenced by product descriptions and the quality of the products. You need to sell high-quality products that match their descriptions.
Attach a price to your products. There are some considerations you need to make when pricing your products. Among the considerations to make are your suppliers’ price and shipping charges. Some entrepreneurs tend to use cheaper suppliers so that they can set low prices. Do not make that mistake. Customers want quality products and they are willing to pay a higher price for high quality products. Finally, decide on your profit margin when setting prices for your product.
Once a customer has made an order for a product, it is now your role as the supplier to fulfill the order. For AliExpress, you will have to fulfill the order manually, unlike other platforms like Amazon and Shopify. Customers can make payments for the goods using AliPay, a safe and secure service by AliExpress. Some of the companies that can help you fulfill your orders include:
To succeed in AliExpress dropshipping business, you need to be keen on two aspects, customer service and quality products. You need to communicate with your customers effectively and deliver quality products. If you do not communicate with the customers, they will not order your products. Also, if you do not deliver quality products, the customers will give you poor ratings that will prevent other customers from shopping from your store.